Alexa Chung Fronts New AW12 campaign

Alexa Chung

 Our fave fashionista Alexa Chung has just been announced as the face of French fashion brand Maje's new Autumn Winter 2012 - 2013 campaign. And the shots are a-mazing!Looking every inch the 60s starlet in the sizzling pics taken by Glen Luchford, Alexa strikes a pose in Paris at the Porte des Lilas Metro, modelling a ruffled blouse and fitted coat.

Alexa Chung Fronts New AW12 campaign

Maje say: "Between dream and reality, evoking a cinema-like aesthetic, Alexa embodies a modern heroine with style and charm. Elegant yet edgy, her attitude reflects a personality that is both glamorous and rock n’ roll. "

Alexa takes the baton from British model Lara Mullen who fronted Maje's last campaign.